THE CLIENT
Terraform Cities
ABOUT TERRAFORM CITIES
Terraform Cities is a conceptual research and creative project exploring the relationship between climate change and cities and how nature-based solutions in the built environment can play a role in lowering global temperatures, improving the quality of life, and preparing us for a future on a warmer planet. Through education, advocacy, innovation, and collaborative partnerships, Terraform Cities aims to radically reimagine the urban landscape.
SERVICES
Brand Identity
Web Design & Front-End Dev | terraformcities.com
Graphic Design
Co-Founder
COLLABORATORS
Wheaton Simis, Content & Co-Founder
Moodboards
INSPIRATION
The foundation of the Terraform Cities identity system is the grid. It was used first to create the wordmark, but is also an essential element of the visual system, acting as a way to highlight the contrast between hard and soft, city and nature. It started from a simple place: thinking about the literal building blocks of the city around me. I was influenced by images of eco-architecture—large buildings with living walls or lush balconies on every floor—and the unique patterns created when concrete and flora live in concert with each other.
The system visually merges the past and the future. Inspiration from antiwue papers and 90s representations of ‘the future’ (The Fifth Element) give the identity warmth, but the underlying grid system is very much linked with modern digital design and technology.